Gruen Digital Marketing Agency Presents

How to Use Live Video to Convert Viewers into Leads & Customers

FREE Webinar on Demand

Data proves overwhelmingly that video works to capture and hold the attention of potential customers in practically every format available.  According to a study by Social Bakers, the average video post on Facebook generates 135% greater organic reach, when compared to photo posts. Facebook now serves a staggering 8 billion video views per day. 45% of people watch more than an hour of Facebook or YouTube videos a week. (HubSpot, 2016) 100 million hours of video are watched every day on Facebook. (TechCrunch, 2016)

The problem with posting video content or creating live videos, particularly in social media, has been that people will watch, but rarely engage beyond the view. Many brands and marketers find it frustrating to succeed in holding audience attention and not getting an further follow-through.

Thanks to a new retargeting option released early in 2017 by Facebook and a little savvy about creating remarketing audiences in Google AdWords, marketing teams can turn a passive video audience into qualified leads.

This training will help you discover:

  • Where opportunities currently exist to create live video for your brand
  • How to choose the right spokesperson or spokespersons for your brand and your audience
  • How to repurpose live videos into marketing assets that convert viewers into leads and customers

TOOLKIT included with the training video:

  • Course Materials

Hosted by

 

Bruce Gruen

CEO
Gruen Digital Marketing Agency

Michelle Stinson Ross

VP of Marketing & Sales
Gruen Digital Marketing Agency

 

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